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1. What do you understand by profiling of tourists? In what ways is profiling of tourists useful for a destination?

Sagot :

Final answer:

Profiling of tourists involves analyzing traveler characteristics to customize destination offerings for enhanced visitor experiences and economic gains.


Explanation:

Profiling of tourists refers to analyzing the characteristics, behaviors, preferences, and demographics of travelers to gather insights for destination planning and marketing strategies. By understanding the profiling of tourists, destinations can tailor their offerings to match the needs and preferences of different traveler segments, enhance visitor experiences, maximize economic benefits, and implement targeted marketing campaigns. For instance, if data shows that a significant number of tourists visiting a destination are families seeking cultural experiences, the destination can develop family-friendly cultural activities and promotions to appeal to this specific segment.


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