The New Rhetoricians developed the idea of probability in rhetorical theory, drawing on concepts proposed by Aristotle and further elaborated by Cicero.
The New Rhetoricians developed the idea of probability as a touchstone of their rhetorical theory. This concept focused on using probability to enhance persuasive communication strategies.
Aristotle, a renowned ancient Greek philosopher, proposed fundamental concepts of rhetoric, including the importance of persuasive speech and communication strategies.
Cicero, a Roman orator, further expanded on rhetorical theories, outlining the five canons of rhetoric, which encompassed various aspects of effective speech delivery and organization.
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