Discover the answers you need at Westonci.ca, a dynamic Q&A platform where knowledge is shared freely by a community of experts. Get quick and reliable solutions to your questions from a community of experienced experts on our platform. Discover detailed answers to your questions from a wide network of experts on our comprehensive Q&A platform.
Sagot :
Consumer market research employs two research methods: Qualitative and Quantitative.
1. Qualitative Consumer Research
Focus Groups: As the name implies, focus groups are small groups of highly validated subject experts who gather to analyze a product or service.
One-on-one Interview is a more conversational method in which the researcher asks open-ended questions to the respondents in order to collect data.
Text analysis is a qualitative research method in which researchers analyze social life by decoding words and images from available documents.
2.Quantitative consumer research is all about statistics and numbers. A savvy consumer who makes frequent purchases can attest to how consumer-centric businesses have evolved in recent years.
Learn more on consumer-
https://brainly.com/question/3697439
#SPJ9
We hope our answers were useful. Return anytime for more information and answers to any other questions you have. We hope this was helpful. Please come back whenever you need more information or answers to your queries. We're glad you chose Westonci.ca. Revisit us for updated answers from our knowledgeable team.
